Thank You
For Showcasing Service Exellence
A Visit Indy team member gave you this sticker because they noticed something exceptional: your service, your kindness, your professionalism, or the way you helped make someone’s experience in Indy better.
In a city built on hospitality, those moments matter.
Every year, Indy welcomes more than 30 million visitors, supports nearly 80,000 hospitality-related jobs, and generates billions in visitor spending that helps our city thrive. But behind every great visitor experience is something much more personal: people like you.
What is ROSE?
ROSE stands for Recognition of Service Excellence. It’s Visit Indy’s way of recognizing and celebrating frontline hospitality professionals who go above and beyond to create outstanding experiences for visitors and locals alike.
This sticker is a reminder that your hard work does not go unnoticed.

This is part of a larger tradition of celebrating hospitality professionals across Indy. For more than 35 years, the annual ROSE Awards have honored frontline hospitality employees who go above and beyond to create exceptional visitor experiences.
Each spring, Visit Indy recognizes outstanding service professionals from across the city who help define Hoosier Hospitality through their care, professionalism, and dedication. While honorees are nominated by employers and industry partners, we encourage you to explore the stories of past winners and the incredible people who help make Indy shine every day.
READ MORE ABOUT ROSE Awards
Stay Connected in Indy
Great hospitality starts with knowing what’s happening in the city around you.
Sign up for Visit Indy emails to stay in the loop on major events, citywide conventions, sports championships, concerts, festivals, new attractions, and visitor news that can help you better assist guests and visitors.